Department of Business Administration
ADMINISTRATOR
GREG RUNYAN, Coordinator, Department of Business Administration; Associate Professor of Business, 1987— BS, Trevecca Nazarene University, 1979; CMA, CFM, CPA, Tennessee; MBA, Tennessee State University, 1989.
Department of Business Administration General Information
The Department of Business Administration offers programs for students planning careers in virtually all business or business related occupations. The Department offers a Bachelor of Business Administration degree, a Bachelor of Science degree, and a two-year Associate of Science degree in Information Technology. The Bachelor of Science degree is in Information Technology and is designed to provide students with many opportunities in this dynamic, growing field.
A student choosing the Bachelor of Business Administration degree will participate in a common core curriculum that includes foundational courses in accounting, computer applications, economics, finance, law, management, marketing and statistics. In addition to the business core, students pursuing the Bachelor of Business Administration will be required to choose a concentration in Accounting, Community Development, Information Technology, E-commerce, Digital Multimedia Communication, Management, Marketing, or Music Business. Graduates receive a Bachelor of Business Administration (BBA) degree indicating the chosen area of concentration. The BBA is generally considered to be the equivalent of a double major in Business Administration and the area of concentration.
The Accounting Concentration provides training for professional opportunities in both public and private accounting as well as governmental and not-for-profit organizations. Students may choose the traditional four year degree or the 150 hour Professional Accountancy degree. Completion of this program will qualify the student to sit for the CPA exam in a majority of states. Students preparing for the CPA examination should consult with a member of the Accounting faculty to ensure that students meet the licensing requirements in the states where they wish to practice.
The Community Development concentration will require the student to complete the business core curriculum while also completing a significant number of courses from the Department of Social and Behavioral Sciences. A student completing the requirements for this degree will have many opportunities in both the non-profit and traditional business sectors. The primary focus of this degree is to allow a student to use his/her business background to improve the lives of families in communities around the world.
For those interested in incorporating a technology perspective into their BBA, the Trevecca Institute of Computer Information Technology (TICIT) within the Business Administration Department offers three computer-related concentrations including Information Technology, E-commerce, and Digital Multimedia Communication. These concentrations provide hands-on, real world opportunities to apply information technologies to business problems. Students interested in working in technology companies in non-IT areas, or those interested in systems analysis, web design, project management, or business programming will find this concentration an excellent fit.
A student wishing to pursue opportunities in the music industry in a nonperformance capacity should strongly consider the concentration in Music Business. Course work is designed to acquaint the student with the music industry and includes instruction in music publishing, concert management, studio production, music merchandising, and public relations.
Companies are constantly looking for motivated people to help sell their products as well as to keep their customers satisfied and informed. The Concentration in Marketing is designed to prepare students to meet these demands by emphasizing principles of good communication, including basic sales techniques, advertising strategies, and the art of providing quality customer service.
The Management Concentration prepares students for a variety of opportunities in the management of enterprises. Career choices range from small entrepreneurial ventures to positions with Fortune 500 companies and from generalist roles to specialization such as operations management, human resources management, and quality management.
The Business Administration Department also houses the Trevecca Institute of Computer Information Technology (TICIT). The institute provides several degree opportunities for those interested in pursuing careers in Information Technology. In addition to the BBA degree with its concentrations in information technology, E-commerce, and digital multimedia communication, the institute's primary offering is a Bachelor of Science in Information Technology (BSIT). This program, one of only a few in Tennessee, provides comprehensive and substantial hands-on work in most key technologies being used by businesses today. The institute offers concentrations in three areas of study including specialized computing, web development, and digital graphic design and multimedia. The institute has partnered with IBM, Microsoft, and Oracle, among others, through their academic initiatives, to provide state of the art software and technologies within the programs of study. It is predicted that information technology will rank as the top area for which career opportunities will exist over the next seven years both in Tennessee and nationally.
The institute also offers an Associate of Science degree in Information Technology (ASIT) for those interested in a 2-year degree and a minor for those in other disciplines who seek to integrate learning in the area of information technology.
The Business Administration Department offers a total of nine minors for those desiring to integrate business and information technology learning with their chosen primary discipline. In addition, there is a unique summer sales internship program available to students in the department.
Mission Statement
The purpose of the Department of Business Administration is to prepare each student for excellence in business to glorify God through stewardship, leadership, and service. In order to carry out this purpose, the following departmental objectives and learning outcomes have been adopted:
Departmental Objectives
- To provide holistic education by encouraging spiritual, intellectual, and emotional growth in our students.
- To create agents of change by teaching ethics based on Christian values, responsible leadership, and business competence.
- To promote stewardship of all God's gifts including time, talents, and resources.
- To mentor students through close relationships with faculty, exemplary life of faculty, and community with other believers.
- To achieve excellent outcomes of Christian service in job placement, professional certification, and graduate school placement.
Learning Outcomes
Bachelor of Business Administration (BBA)
All Bachelor of Business Administration graduates will be able to:
- Demonstrate competency in the core business areas.
- Make ethical decisions based on Christian values.
- Work in groups and teams and interact successfully in an organizational setting.
- Clearly and effectively communicate business information.
- Demonstrate advanced knowledge in at least one Business Discipline.
- Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.
BBA graduates with concentrations in Accounting or Professional Accountancy will be able to:
- Demonstrate competency in the area of Accounting.
- Clearly and effectively communicate Accounting Information.
- Demonstrate a basic knowledge of Integrated Financial Software.
- Demonstrate an understanding of the importance of issuing timely, accurate, reliable financial information.
- Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.
BBA graduates with concentrations in Community Development will be able to:
- Demonstrate the ability to integrate business with social work skills in order to improve our communities.
- Demonstrate theoretical preparation for their careers.
- Demonstrate competency in the knowledge base of the discipline of social work.
- Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.
BBA graduates with concentrations in Information Technology will be able to:
- Demonstrate knowledge of current IT languages, databases, and technologies.
- Solve business problems using information technologies and critical thinking.
- Clearly communicate business requirements and technical information.
- Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.
BBA graduates with concentrations in E-commerce will be able to:
- Design and assist in the development of E-commerce solutions.
- Demonstrate ability to integrate computing technologies and commerce and marketing techniques.
- Clearly communicate business requirements and technical information.
- Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.
BBA graduates with concentrations in Digital Multimedia Communication will be able to:
- Demonstrate the ability to effectively use current digital multimedia technologies.
- Develop multimedia solutions to meet business requirements.
- Clearly communicate business requirements and technical information.
- Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.
BBA graduates with concentrations in Management will be able to:
- Demonstrate their knowledge of management principles.
- Demonstrate theoretical preparation for their careers.
- Demonstrate the ability to work effectively with others.
- Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.
BBA graduates with concentrations in Marketing will be able to:
- Demonstrate their knowledge of marketing principles.
- Demonstrate theoretical preparation for their careers.
- Demonstrate the ability to work effectively with others.
- Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.
BBA graduates with concentrations in Music Business will be able to:
- Demonstrate their knowledge of music business principles.
- Demonstrate theoretical preparation for their careers.
- Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.
Bachelor of Business Administration BBA
General Education Courses
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48 or 49 hours
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Courses for Institutional Choice and Intercultural Literacy are counted in the major.
Foundations Tier—18 hours
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ENG
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1020
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English Composition (3)
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ENG
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1080
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Critical Reading, Writing, and Thinking (3)
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COM
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1010
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Speech Communications (3)
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MAT
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1044
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Applied Mathematics for Business (3)
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ITI
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1500
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Office and Internet Technologies (2)
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BUS
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2010
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Financial Stewardship (2)
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HPE
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1500
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Introduction to Health and Wellness (2)
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Varsity athletics do not count toward this requirement.
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Human Sciences Tier– 3 hours
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Behavioral Choice: (3) (Choose one)
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(Community Development students must choose SOC 2010)
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PSY 2010 – General Psychology (3)
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SOC 2010 – General Sociology (3)
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COM 2010 – Interpersonal Communications (3)
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Natural Sciences Tier– 6 or 7 hours
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Laboratory Science – 3 or 4 hours (Choose one)
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SCI 1500 – Life Science (3)
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SCI 2000 – Introduction to Environmental Science (3)
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BIO 1510 – General Biology I (4)
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SCI 1600 – Physical Science (3)
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SCI 2510 – Earth and Space Science (3)
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CHE 1010 – Principles of Inorganic and Organic Chemistry (4)
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CHE 1040 – General Chemistry I (4)
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SCI 2200 – Physical Geology (3)
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PHY 2110 – General Physics I (4)
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SCI 2600 – Issues in Science (3)
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Contexts Tier – 21 hours
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REL 2000 – Introduction to Biblical Faith (3)
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World Civilization – 3 hours (Choose one)
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HIS 1400 – World Civilization I (3)
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HIS 1450 – World Civilization II (3)
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ENG 2000 – World Literature (3)
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MUS 1500 – Fine Arts (3)
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Philosophy – 3 hours (Choose one)
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PHL 2010 – Introduction to Philosophy (3)
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PHL 3070 – Ethics (3)
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REL 3000 – Christian Tradition (3)
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REL 4000 – Christian Life and Ministry (3)
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Business Administration Core Courses
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33 hours
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ACT
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2210
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Principles of Accounting I
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(3)
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ACT
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2220
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Principles of Accounting II
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(3)
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BUS
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3020
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Statistics for Business I
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(3)
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BUS
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3030
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Principles of Management and Organizational Behavior
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(3)
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BUS
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4030
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Business Finance
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(3)
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BUS
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4040
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Business Law I
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(3)
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BUS
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4110
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Business Policies
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(3)
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ECO
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2000
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Principles of Macroeconomics
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(3)
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ECO
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2010
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Principles of Microeconomics
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(3)
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ECO
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3070
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Global Economy
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(3)
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MKT
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3100
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Principles of Marketing
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(3)
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Bachelor of Business Administration BBA Areas of Concentration
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Accounting
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30 hours
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ACT
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3110
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Intermediate Accounting I
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(3)
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ACT
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3120
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Intermediate Accounting II
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(3)
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ACT
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3130
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Intermediate Accounting III
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(3)
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ACT
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3310
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Cost Accounting
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(3)
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ACT
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3400
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Accounting Information Systems
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(3)
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ACT
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4100
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Tax Accounting
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(3)
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ACT
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4200
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Advanced Accounting
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(3)
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ACT
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4400
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Auditing Concepts, Principles, and Procedures
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(3)
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ACT
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4500
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Internal Auditing
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(3)
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BUS
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4050
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Business Law II
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(3)
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General Electives to total 120
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8 or 9 hours
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Total for BBA in Accounting
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120 hours*
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Professional Accountancy
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60 hours
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ACT
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3110
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Intermediate Accounting I
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(3)
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ACT
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3120
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Intermediate Accounting II
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(3)
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ACT
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3130
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Intermediate Accounting III
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(3)
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ACT
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3310
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Cost Accounting
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(3)
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ACT
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3400
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Accounting Information Systems
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(3)
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ACT
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4100
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Tax Accounting
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(3)
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ACT
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4200
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Advanced Accounting
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(3)
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ACT
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4400
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Auditing Concepts, Principles, and Procedures
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(3)
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ACT
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4500
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Internal Auditing
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(3)
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BUS
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3500
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Production Operations Management
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(3)
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BUS
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4050
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Business Law II
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(3)
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ITI
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2000
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IT Business Foundations
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(3)
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Choose two of the following:
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(6)
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ACT
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4105
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Federal Tax Practice (3)
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ACT
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4700
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Special Topics in Accounting (3)
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BUS
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3400
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Investments (3)
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Choose one of the following:
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(3)
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ACT
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4330
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CPA Problems (3)
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ACT
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4510
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Accounting Internship (3)
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Choose 1 of the following:
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(3)
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BUS
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2250
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Business Communication (3)
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COM
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4000
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Advanced Public Speaking (3)
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Choose two of the following:
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(6)
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BUS
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2500
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Leadership in the 21st Century (3)
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BUS
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3040
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Human Resources Management (3)
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BUS
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3050
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Quality Management Methods (3)
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Choose two of the following:
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(6)
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ITI
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2020
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Spreadsheets and Databases (3)
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ITI
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2600
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Data Networking Essentials (3)
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ITI
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2700
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Database Design (3)
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General electives to total 150
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8 or 9 hours
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Total for the BBA in Professional Accountancy
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150 hours
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Community Development
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30 hours
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SWK
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1200
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Introduction to Social Work
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(3)
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SOC
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3200
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Social Problems
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(3)
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or
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ECO
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3300
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International Economic Development
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SOC
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3350
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US Cultural and Ethnic Diversity
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(3)
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or
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COM
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2020
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Principles of Intercultural Communication (2) and
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COM
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2030
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Practicum in Intercultural Literacy (1)
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SOC
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3300
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Urban Sociology
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(3)
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SWK
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2250
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Introduction to Community Service
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(3)
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SWK
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2200
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Working with Individuals
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(3)
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SWK
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3200
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Working with Groups and Families
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(3)
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SWK
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3500
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Social Welfare Policy
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(3)
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SWK
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4200
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Working with Communities and Organizations
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(3)
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BUS
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4510
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Career Internship in Business Administration
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(3)
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General electives to total 120
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8 or 9 hours
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Total for the BBA in Community Development
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120 hours
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Information Technology
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30 hours
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ITI
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2000
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IT Business Foundations
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(3)
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ITI
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2100
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Object-Oriented Design and Programming in Java I
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(3)
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ITI
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2300
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Visual Basic Programming I
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(3)
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ITI
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2600
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Data Communications and Networking Essentials
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(3)
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ITI
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2700
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Database Design and Implementation
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(3)
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ITI
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2800
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Web Site Design and Scripting I
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(3)
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ITI
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2830
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Web Site Design and Scripting II
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(3)
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ITI
|
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Choice of IT Electives
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(6)
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ITI
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4950
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Information Technology Internship—Business
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(3)
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General electives to total 120
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11 or 12 hours
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Total for the BBA in Information Technology
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120 hours
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E-commerce Concentration
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30 hours
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ITI
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2700
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Database Design and Implementation
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(3)
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ITI
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2800
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Web Site Design and Scripting I
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(3)
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ITI
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3800
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Graphic Design and Imaging
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(3)
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ITI
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3820
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Introduction to Multimedia
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(3)
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ITI
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4810
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Introduction to E-Commerce
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(3)
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MKT
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3130
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Consumer Behavior
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(3)
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MKT
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3400
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International Marketing
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(3)
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MKT
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4150
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Marketing Management
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(3)
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Choice – Elective from ITI or MKT
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(3)
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ITI
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4950
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IT Internship – Business
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(3)
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General Electives to total 120
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8 or 9 hours
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Total for the BBA in E-commerce
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120 hours
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Digital Multimedia Communication
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30 hours
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ITI
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2800
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Web Site Design and Scripting I
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(3)
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ITI
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3800
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Graphic Design and Imaging
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(3)
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ITI
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3820
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Introduction to Multimedia
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(3)
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ITI
|
3880
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Video Art and Web Broadcasting
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(3)
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MKT
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3130
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Consumer Behavior
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(3)
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BUS
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2250
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Business Communication
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(3)
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COM
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3300
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TV Studio Production
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(3)
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COM 4190/
ITI 4190
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Organization and Corporate Video Production
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(3)
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MKT
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3220
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Advertising Management
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(3)
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MKT
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4510
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Career Internship in Marketing
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(3)
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General electives to total 120
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8 or 9 hours
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Total for the BBA in Digital Multimedia Communication
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120 hours
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Music Business
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27 hours
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BUS
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4050
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Business Law II
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(3)
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MUB
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1050
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Introduction to Recording Studio
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(2)
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MUB
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1100
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Survey of Music Business I
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(3)
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MUB
|
1110
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Survey of Music Business II
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(2)
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MUB
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1150
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Survey Practicum in Music Business
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(1)
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MUB
|
1700
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Copyright Law
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(3)
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MUB
|
1720
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Field Experience in Music Business
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(1)
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MUB
|
4510
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Music Business Internship
|
(4)
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MUB
|
2220
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Music Publishing
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(3)
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MUB
|
3500
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Operation of a Record Company
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(3)
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Electives in Music, Accounting, Business Administration, Economics, Music Business, Information Technology, or Marketing
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(2)
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General electives to total 120
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11 or 12 hours
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Total for the BBA in Music Business
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120 hours
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Management
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27 hours
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Required
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18 hours
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BUS
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2250
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Business Communications
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(3)
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BUS
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2500
|
Leadership in the 21st Century
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(3)
|
BUS
|
3040
|
Human Resources Management
|
(3)
|
BUS
|
3050
|
Quality Management Methods
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(3)
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BUS
|
3500
|
Production and Operations Management
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(3)
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BUS
|
4050
|
Business Law II
|
(3)
|
Choose one of the following:
|
3 hours
|
|
ITI
|
2020
|
Computer Applications Using Spreadsheets and Databases (3)
|
|
|
ITI
|
2700
|
Database Design and Implementation (3)
|
|
|
ITI
|
3770
|
Access Database Development (3)
|
|
Choose one of the following:
|
3 hours
|
|
BUS
|
4330
|
Special Problem in Business Administration (3)
|
|
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BUS
|
4510
|
Career Internship in Business Administration (3)
|
|
Choose one of the following:
|
3 hours
|
|
BUS
|
2300
|
Introduction to Entrepreneurship and Small Business Management (3)
|
|
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BUS
|
3025
|
Statistics for Business and Economics II (3)
|
|
|
COM
|
2750
|
Human Relations in Organizations (3)
|
|
|
COM
|
4560
|
Leadership in the Christian Organization (3)
|
|
|
ECO
|
2020
|
Financial Markets and Institutions
|
(3)
|
|
ECO
|
3260
|
Managerial Economics
|
(3)
|
|
ECO
|
3300
|
International Economic Development
|
(3)
|
|
PSY
|
3500
|
Survey of Industrial and Organizational Psychology
|
(3)
|
|
ACT
|
3310
|
Cost Accounting
|
(3)
|
|
MKT
|
|
Marketing Course
|
(3)
|
General Electives to total 120
|
11 or 12 hours
|
Total for BBA in Management
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120 hours
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Marketing
|
27 hours
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Required
|
24 hours
|
MKT
|
3130
|
Consumer Behavior
|
(3)
|
MKT
|
3150
|
Sales Fundamentals
|
(3)
|
MKT
|
3220
|
Advertising Management
|
(3)
|
MKT
|
3300
|
Marketing Research
|
(3)
|
MKT
|
3400
|
International Marketing
|
(3)
|
MKT
|
4150
|
Marketing Management
|
(3)
|
BUS
|
4050
|
Business Law II
|
(3)
|
MKT
|
4510
|
Career Internship in Marketing
|
(3)
|
Choose one of the following:
|
3 hours
|
|
BUS
|
2250
|
Business Communications (3)
|
|
|
MKT
|
3200
|
Sales Management (3)
|
|
|
MKT
|
4330
|
Special Problems in Marketing (3)
|
|
|
COM
|
3000
|
Principles of Public Relations (3)
|
|
|
COM
|
3600
|
Broadcast Advertising and Sales (3)
|
|
General Electives to total 120
|
11 or 12 hours
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Total for BBA in Marketing
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120 hours
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*A minor field of study is not required for any BBA degree.
BBA Accounting Four-Year Plan
Freshman Year
|
|
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Semester 1
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ENG
|
1020
|
English Composition
|
(3)
|
COM
|
1010
|
Speech Communication
|
(3)
|
MUS
|
1500
|
Fine Arts
|
(3)
|
MAT
|
1044
|
Applied Math for Business
|
(3)
|
ITI
|
1500
|
Office and Internet Technologies
|
(2)
|
HPE
|
1500
|
Introduction to Health and Wellness
|
(2)
|
|
Total 16
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Semester 2
|
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ENG
|
1080
|
Critical Reading Writing Thinking
|
(3)
|
REL
|
2000
|
Introduction to Biblical Faith
|
(3)
|
HIS
|
1400
|
World Civilization I (or HIS 1450)
|
(3)
|
BUS
|
2010
|
Financial Stewardship
|
(2)
|
|
|
Elective
|
(3)
|
|
Total 14
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Sophomore Year
|
|
|
|
|
|
Semester 3
|
|
ENG
|
2000
|
World Literature
|
(3)
|
SCI
|
1500
|
Life Science (or SCI 1600)
|
(3)
|
ACT
|
2210
|
Principles of Accounting I
|
(3)
|
MKT
|
3100
|
Principles of Marketing
|
(3)
|
|
|
Elective
|
(3)
|
|
Total 15
|
Semester 4
|
|
PHL
|
2010
|
Introduction to Philosophy (or PHL 3070)
|
(3)
|
ACT
|
2220
|
Principles of Accounting II
|
(3)
|
BUS
|
3020
|
Statistics for Business I
|
(3)
|
PSY
|
2010
|
or SOC 2010 or COM 2010
|
(3)
|
|
|
Elective
|
(3)
|
Total 15
|
Junior Year
|
|
|
|
|
Semester 5
|
|
REL
|
3000
|
Christian Tradition
|
(3)
|
ACT
|
3110
|
Intermediate Accounting I
|
(3)
|
ACT
|
4400
|
Auditing Concepts, Principles, and Procedures
|
(3)
|
BUS
|
3030
|
Principles of Management and Organizational Behavior
|
(3)
|
ECO
|
2000
|
Principles of Macroeconomics
|
(3)
|
|
Total 15
|
Semester 6
|
|
SCI
|
2600
|
Issues in Science
|
(3)
|
ACT
|
3120
|
Intermediate Accounting II
|
(3)
|
ACT
|
3400
|
Accounting Information Systems
|
(3)
|
ACT
|
4500
|
Internal Auditing
|
(3)
|
ECO
|
2010
|
Principles of Microeconomics
|
(3)
|
Total 15
|
Senior Year
|
|
|
|
|
Semester 7
|
|
ACT
|
3130
|
Intermediate Accounting III
|
(3)
|
ACT
|
4100
|
Tax Accounting
|
(3)
|
BUS
|
4030
|
Business Finance
|
(3)
|
BUS
|
4040
|
Business Law I
|
(3)
|
ECO
|
3070
|
Global Economy
|
(3)
|
|
Total 15
|
Semester 8
|
|
REL
|
4000
|
Christian Life and Ministry
|
(3)
|
ACT
|
3310
|
Cost Accounting
|
(3)
|
ACT
|
4200
|
Advanced Accounting
|
(3)
|
BUS
|
4050
|
Business Law II
|
(3)
|
BUS
|
4110
|
Business Policies
|
(3)
|
|
Total 15
|
Total credit hours for BBA in Accounting
|
120
|
BBA Professional Accountancy Five-Year Plan
Freshman Year
|
|
|
|
|
|
|
|
|
Semester 1
|
ENG
|
1020
|
English Composition
|
(3)
|
COM
|
1010
|
Speech Communication
|
(3)
|
MUS
|
1500
|
Fine Arts
|
(3)
|
MAT
|
1044
|
Applied Math for Business
|
(3)
|
ITI
|
1500
|
Office and Internet Technologies
|
(2)
|
HPE
|
1500
|
Introduction to Health and Wellness
|
(2)
|
|
Total 16
|
Semester 2
|
|
ENG
|
1080
|
Critical Reading Writing Thinking
|
(3)
|
REL
|
2000
|
Introduction to Biblical Faith
|
(3)
|
HIS
|
1400
|
World Civilization I (or HIS 1450)
|
(3)
|
BUS
|
2010
|
Financial Stewardship
|
(2)
|
|
|
Elective
|
(3)
|
|
Total 14
|
Sophomore Year
|
|
|
|
|
|
Semester 3
|
|
ENG
|
2000
|
World Literature
|
(3)
|
SCI
|
1500
|
Life Science (or SCI 1600)
|
(3)
|
ACT
|
2210
|
Principles of Accounting I
|
(3)
|
MKT
|
3100
|
Principles of Marketing
|
(3)
|
|
|
Elective
|
(3)
|
|
Total 15
|
Semester 4
|
|
PHL
|
2010
|
Introduction to Philosophy (or PHL 3070)
|
(3)
|
ACT
|
2220
|
Principles of Accounting II
|
(3)
|
BUS
|
3020
|
Statistics for Business I
|
(3)
|
PSY
|
2010
|
or SOC 2010 or COM 2010
|
(3)
|
|
|
Elective
|
(3)
|
Total 15
|
Junior Year
|