Department of Business Administration

ADMINISTRATOR

GREG RUNYAN, Coordinator, Department of Business Administration; Associate Professor of Business, 1987—
BS, Trevecca Nazarene University, 1979; CMA, CFM, CPA, Tennessee; MBA, Tennessee State University, 1989.

Department of Business Administration General Information

The Department of Business Administration offers programs for students planning careers in virtually all business or business related occupations. The Department offers a Bachelor of Business Administration degree, a Bachelor of Science degree, and a two-year Associate of Science degree in Information Technology. The Bachelor of Science degree is in Information Technology and is designed to provide students with many opportunities in this dynamic, growing field.

A student choosing the Bachelor of Business Administration degree will participate in a common core curriculum that includes foundational courses in accounting, computer applications, economics, finance, law, management, marketing and statistics. In addition to the business core, students pursuing the Bachelor of Business Administration will be required to choose a concentration in Accounting, Community Development, Information Technology, E-commerce, Digital Multimedia Communication, Management, Marketing, or Music Business. Graduates receive a Bachelor of Business Administration (BBA) degree indicating the chosen area of concentration. The BBA is generally considered to be the equivalent of a double major in Business Administration and the area of concentration.

The Accounting Concentration provides training for professional opportunities in both public and private accounting as well as governmental and not-for-profit organizations. Students preparing for the CPA examination should consult with a member of the Accounting faculty to ensure that students meet the licensing requirements in the states where they wish to practice.

The Community Development concentration will require the student to complete the business core curriculum while also completing a significant number of courses from the Department of Social and Behavioral Sciences. A student completing the requirements for this degree will have many opportunities in both the non-profit and traditional business sectors. The primary focus of this degree is to allow a student to use his/her business background to improve the lives of families in communities around the world.

For those interested in incorporating a technology perspective into their BBA, the Trevecca Institute of Computer Information Technology (TICIT) within the Business Administration Department offers three computer-related concentrations including Information Technology, E-commerce, and Digital Multimedia Communication. These concentrations provide hands-on, real world opportunities to apply information technologies to business problems. Students interested in working in technology companies in non-IT areas, or those interested in systems analysis, web design, project management, or business programming will find this concentration an excellent fit.

A student wishing to pursue opportunities in the music industry in a nonperformance capacity should strongly consider the concentration in Music Business. Course work is designed to acquaint the student with the music industry and includes instruction in music publishing, concert management, studio production, music merchandising, and public relations.

Companies are constantly looking for motivated people to help sell their products as well as to keep their customers satisfied and informed. The Concentration in Marketing is designed to prepare students to meet these demands by emphasizing principles of good communication, including basic sales techniques, advertising strategies, and the art of providing quality customer service.

The Management Concentration prepares students for a variety of opportunities in the management of enterprises. Career choices range from small entrepreneurial ventures to positions with Fortune 500 companies and from generalist roles to specialization such as operations management, human resources management, and quality management.

The Business Administration Department also houses the Trevecca Institute of Computer Information Technology (TICIT). The institute provides several degree opportunities for those interested in pursuing careers in Information Technology. In addition to the BBA degree with its concentrations in information technology, E-commerce, and digital multimedia communication, the institute's primary offering is a Bachelor of Science in Information Technology (BSIT). This program, one of only a few in Tennessee, provides comprehensive and substantial hands-on work in most key technologies being used by businesses today. The institute offers concentrations in three areas of study including specialized computing, web development, and digital graphic design and multimedia. The institute has partnered with IBM, Microsoft, and Oracle, among others, through their academic initiatives, to provide state of the art software and technologies within the programs of study. It is predicted that information technology will rank as the top area for which career opportunities will exist over the next seven years both in Tennessee and nationally.

The institute also offers an Associate of Science degree in Information Technology (ASIT) for those interested in a 2-year degree and a minor for those in other disciplines who seek to integrate learning in the area of information technology.

The Business Administration Department offers a total of nine minors for those desiring to integrate business and information technology learning with their chosen primary discipline. In addition, there is a unique summer sales internship program available to students in the department.

Mission Statement

The purpose of the Department of Business Administration is to prepare each student for excellence in business to glorify God through stewardship, leadership, and service. In order to carry out this purpose, the following departmental objectives and learning outcomes have been adopted:

Departmental Objectives

  1. To provide holistic education by encouraging spiritual, intellectual, and emotional growth in our students.
  2. To create agents of change by teaching ethics based on Christian values, responsible leadership, and business competence.
  3. To promote stewardship of all God's gifts including time, talents, and resources.
  4. To mentor students through close relationships with faculty, exemplary life of faculty, and community with other believers.
  5. To achieve excellent outcomes of Christian service in job placement, professional certification, and graduate school placement.

 

Learning Outcomes

Bachelor of Business Administration (BBA)

All Bachelor of Business Administration graduates will be able to:

  1. Demonstrate competency in the core business areas.
  2. Make ethical decisions based on Christian values.
  3. Work in groups and teams and interact successfully in an organizational setting.
  4. Clearly and effectively communicate business information.
  5. Demonstrate advanced knowledge in at least one Business Discipline.
  6. Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.

BBA graduates with concentrations in Accounting will be able to:

  1. Demonstrate competency in the area of Accounting.
  2. Clearly and effectively communicate Accounting Information.
  3. Demonstrate a basic knowledge of Integrated Financial Software.
  4. Demonstrate an understanding of the importance of issuing timely, accurate, reliable financial information.
  5. Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.

BBA graduates with concentrations in Community Development will be able to:

  1. Demonstrate the ability to integrate business with social work skills in order to improve our communities.
  2. Demonstrate theoretical preparation for their careers.
  3. Demonstrate competency in the knowledge base of the discipline of social work.
  4. Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.

BBA graduates with concentrations in Information Technology will be able to:

  1. Demonstrate knowledge of current IT languages, databases, and technologies.
  2. Solve business problems using information technologies and critical thinking.
  3. Clearly communicate business requirements and technical information.
  4. Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.

BBA graduates with concentrations in E-commerce will be able to:

  1. Design and assist in the development of E-commerce solutions.
  2. Demonstrate ability to integrate computing technologies and commerce and marketing techniques.
  3. Clearly communicate business requirements and technical information.
  4. Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.

BBA graduates with concentrations in Digital Multimedia Communication will be able to:

  1. Demonstrate the ability to effectively use current digital multimedia technologies.
  2. Develop multimedia solutions to meet business requirements.
  3. Clearly communicate business requirements and technical information.
  4. Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.

BBA graduates with concentrations in Management will be able to:

  1. Demonstrate their knowledge of management principles.
  2. Demonstrate theoretical preparation for their careers.
  3. Demonstrate the ability to work effectively with others.
  4. Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.

BBA graduates with concentrations in Marketing will be able to:

  1. Demonstrate their knowledge of marketing principles.
  2. Demonstrate theoretical preparation for their careers.
  3. Demonstrate the ability to work effectively with others.
  4. Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.

BBA graduates with concentrations in Music Business will be able to:

  1. Demonstrate their knowledge of music business principles.
  2. Demonstrate theoretical preparation for their careers.
  3. Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.

Bachelor of Business Administration BBA

General Education Courses

48 or 49 hours

Courses for Institutional Choice and Intercultural Literacy are counted in the major.

Foundations Tier—18 hours

ENG

1020

English Composition (3)

 

ENG

1080

Critical Reading, Writing, and Thinking (3)

 

COM

1010

Speech Communications (3)

 

MAT

1044

Applied Mathematics for Business (3)

 

ITI

1500

Office and Internet Technologies (2)

 

BUS

2010

Financial Stewardship (2)

 

Health and Fitness—2 hours

 

 

HPE

1000

Health and Fitness (1)

 

 

Activity (1)

 

 

Varsity athletics do not count toward this requirement.

Human Sciences Tier– 3 hours

 

Behavioral Choice: (3) (Choose one)

(Community Development students must choose SOC 2010)

PSY 2010 — General Psychology (3)

SOC 2010 – General Sociology (3)

COM 2010 – Interpersonal Communications (3)

Natural Sciences Tier– 6 or 7 hours

Laboratory Science – 3 or 4 hours (Choose one)

SCI 1500 – Life Science (3)

SCI 2000 – Introduction to Environmental Science (3)

BIO 1510 – General Biology I (4)

SCI 1600 – Physical Science (3)

SCI 2510 – Earth and Space Science (3)

CHE 1010 – Principles of Inorganic and Organic Chemistry (4)

CHE 1040 – General Chemistry I (4)

SCI 2200 – Physical Geology (3)

PHY 2110 – General Physics I (4)

SCI 2600 – Issues in Science (3)

 

Contexts Tier – 21 hours

 

REL 2000 – Introduction to Biblical Faith (3)

World Civilization – 3 hours (Choose one)

 

HIS 1400 – World Civilization I (3)

 

HIS 1450 – World Civilization II (3)

ENG 2000 – World Literature (3)

 

MUS 1500 – Fine Arts (3)

 

Philosophy – 3 hours (Choose one)

 

 

PHL 2010 – Introduction to Philosophy (3)

 

PHL 3070 – Ethics (3)

REL 3000 – Christian Tradition (3)

REL 4000 – Christian Life and Ministry (3)

Business Administration Core Courses

33 hours

ACT

2210

Principles of Accounting I

(3)

ACT

2220

Principles of Accounting II

(3)

ECO

2000

Principles of Macroeconomics

(3)

ECO

2010

Principles of Microeconomics

(3)

ECO

3070

The Global Economy

(3)

MKT

3100

Principles of Marketing

(3)

BUS

3020

Statistics for Business and Economics I

(3)

BUS

3030

Principles of Management and Organizational Behavior

(3)

BUS

4030

Business Finance

(3)

BUS

4040

Business Law I

(3)

BUS

4110

Business Policies

(3)

Bachelor of Business Administration BBA Areas of Concentration

Accounting

30 hours

ACT

3110

Intermediate Accounting I

(3)

ACT

3120

Intermediate Accounting II

(3)

ACT

3130

Intermediate Accounting III

(3)

ACT

3310

Cost Accounting

(3)

ACT

3400

Accounting Information Systems

(3)

ACT

4100

Tax Accounting

(3)

ACT

4200

Advanced Accounting

(3)

ACT

4400

Auditing Concepts, Principles, and Procedures

(3)

ACT

4500

Internal Auditing

(3)

BUS

4050

Business Law II

(3)

General electives to total 120

8 or 9 hours

Total for the BBA in Accounting

120 hours*

Community Development

30 hours

SWK

1200

Introduction to Social Work

(3)

SOC

3200

Social Problems

 

or

 

 

 

ECO

3300

International Economic Development

(3)

SOC

3350

US Cultural and Ethnic Diversity (3)

 

or

 

 

 

COM

2020

Principles of Intercultural Communication (2) and

 

COM

2030

Practicum in Intercultural Literacy (1)

(3)

SOC

3300

Urban Sociology

(3)

SWK

2250

Introduction to Community Service

(3)

SWK

2200

Working with Individuals

(3)

SWK

3200

Working with Groups and Families

(3)

SWK

3500

Social Welfare Policy

(3)

SWK

4200

Working with Communities and Organizations

(3)

BUS

4510

Career Internship in Business Administration

(3)

General electives to total 120

8 or 9 hours

Total for the BBA in Community Development

120 hours

Information Technology

30 hours

ITI

2000

IT Business Foundations

(3)

ITI

2100

Object-Oriented Design and Programming in Java I

(3)

ITI

2300

Visual Basic Programming I

(3)

ITI

2600

Data Communications and Networking Essentials

(3)

ITI

2700

Database Design and Implementation

(3)

ITI

2800

Web Site Design and Scripting I

(3)

ITI

2830

Web Site Design and Scripting II

(3)

Choice IT Electives

 

(6)

ITI

4950

Information Technology Internship—Business

(3)

General electives to total 120

11 or 12 hours

Total for the BBA in Information Technology

120 hours

E-commerce Concentration

30 hours

ITI

2700

Database Design and Implementation

(3)

ITI

2800

Web Site Design and Scripting I

(3)

ITI

3800

Graphic Design and Imaging

(3)

ITI

3820

Introduction to Multimedia

(3)

ITI

4810

Introduction to E-Commerce

(3)

MKT

3130

Consumer Behavior

(3)

MKT

3280

Marketing Services

(3)

MKT

4150

Marketing Management

(3)

Choice – Elective from ITI or MKT

(3)

ITI

4950

IT Internship – Business

(3)

General Electives to total 120

8 or 9 hours

Total for the BBA in E-commerce

120 hours

Digital Multimedia Communication

30 hours

ITI

2800

Web Site Design and Scripting I

(3)

ITI

3800

Graphic Design and Imaging

(3)

ITI

3820

Introduction to Multimedia

(3)

ITI

3880

Video Art and Web Broadcasting

(3)

MKT

3130

Consumer Behavior

(3)

BUS

2250

Business Communication

(3)

COM

3300

TV Studio Production

(3)

COM 4190/ITI 4190

Organization and Corporate Video Production

(3)

MKT

3220

Advertising Management

(3)

MKT

4510

Career Internship in Marketing

(3)

General electives to total 120

8 or 9 hours

Total for the BBA in Digital Multimedia Communication

120 hours

Music Business

27 hours

BUS

4050

Business Law II

(3)

MUB

1050

Introduction to Recording Studio

(2)

MUB

1100

Survey of Music Business I

(3)

MUB

1110

Survey of Music Business II

(2)

MUB

1150

Survey Practicum in Music Business

(1)

MUB

1700

Copyright Law

(3)

MUB

1720

Field Experience in Music Business

(1)

MUB

4510

Music Business Internship

(4)

MUB

2220

Music Publishing

(3)

MUB

3500

Operation of a Record Company

(3)

Electives in Music, Accounting, Business Administration, Economics, Music Business,
Information Technology, or Marketing

(2)

General electives to total 120

11 or 12 hours

Total for the BBA in Music Business

120 hours

Management

27 hours

Required

18 hours

BUS

2250

Business Communications

(3)

BUS

2500

Leadership in the 21st Century

(3)

BUS

3040

Human Resources Management

(3)

BUS

3050

Quality Management Methods

(3)

BUS

3500

Production and Operations Management

(3)

BUS

4050

Business Law II

(3)

Choose 1 of the following:

3 hours

 

ITI

2020

Computer Applications Using Spreadsheets and Databases (3)

 

 

ITI

2700

Database Design and Implementation (3)

 

 

ITI

3770

Access Database Development (3)

 

Choose 1 of the following:

3 hours

 

BUS

4330

Special Problem in Business Administration (3)

 

 

BUS

4510

Career Internship in Business Administration (3)

 

Choose 1 of the following:

3 hours

 

BUS

2300

Introduction to Entrepreneurship and Small Business Management (3)

 

 

BUS

3025

Statistics for Business and Economics II (3)

 

 

COM

2750

Human Relations in Organizations (3)

 

 

COM

4560

Leadership in the Christian Organization (3)

 

 

ECO

2020

Financial Markets and Institutions

(3)

 

ECO

3260

Managerial Economics

(3)

 

ECO

3300

International Economic Development

(3)

 

PSY

3500

Survey of Industrial and Organizational Psychology

(3)

 

ACT

3310

Cost Accounting

(3)

 

MKT

 

Marketing Course

(3)

General Electives to total 120

11 or 12 hours

Total for BBA in Management

120 hours

Marketing

27 hours

Required

24 hours

MKT

3130

Consumer Behavior

(3)

MKT

3150

Sales Fundamentals

(3)

MKT

3220

Advertising Management

(3)

MKT

3280

Services Marketing

(3)

MKT

3300

Marketing Research

(3)

MKT

4150

Marketing Management

(3)

BUS

4050

Business Law II

(3)

MKT

4510

Career Internship in Marketing

(3)

Choose 1 of the following:

3 hours

 

BUS

2250

Business Communications (3)

 

 

MKT

3200

Sales Management (3)

 

 

MKT

3260

Retail Management (3)

 

 

MKT

4330

Special Problems in Marketing (3)

 

 

COM

3000

Principles of Public Relations (3)

 

 

COM

3600

Broadcast Advertising and Sales (3)

 

General Electives to total 120

11 or 12 hours

Total for BBA in Marketing

120 hours

*A minor field of study is not required for any BBA degree.

Business Education BS (7-12 Licensure)

See Teacher Education section of the Catalog.

Business Administration Minors

Courses cannot count toward the BBA or Concentration and a minor.

Accounting

15 hours

ACT

2210

Principles of Accounting I

(3)

ACT

2220

Principles of Accounting II

(3)

Electives in Accounting (3000 level and above)

(9)

Business Administration

18 hours

ACT

2210

Principles of Accounting I

(3)

ECO

2010

Principles of Microeconomics

(3)

BUS

3030

Principles of Management and Organizational Behavior

(3)

MKT

3100

Principles of Marketing

(3)

Electives in BUS, ITI, ECO, or MKT

(6)

Information Technology

18 hours

ITI

2000

IT Business Foundations

(3)

ITI

2100

Object-Oriented Design and Programming in Java I

(3)

ITI

2110

Object-Oriented Design and Programming in Java II

(3)

ITI

2600

Data Communications and Networking Essentials

(3)

ITI

2700

Database Design and Implementation

(3)

ITI

2800

Web Site Design and Scripting I

(3)

Digital Graphic Design and Multimedia

18 hours

ITI

2800

Web Site Design and Scripting I

(3)

ITI

3800

Graphic Design and Imaging

(3)

ITI

3820

Introduction to Multimedia

(3)

ITI

3880

Video Art and Web Broadcasting

(3)

ITI

4820

Animation and Motion Graphics

(3)

ITI

4840

Advanced Multimedia

(3)

E-commerce

18 hours

ITI

2700

Database Design and Implementation

(3)

ITI

2800

Web Site Design and Scripting I

(3)

ITI

3800

Graphic Design and Imaging

(3)

ITI

3820

Introduction to Multimedia

(3)

ITI

4810

Introduction to E-Commerce

(3)

MKT

3100

Consumer Behavior

(3)

Digital Multimedia Communication

18 hours

ITI

2800

Web Site Design and Scripting I

(3)

ITI

3800

Graphic Design and Imaging

(3)

ITI

3820

Introduction to Multimedia

(3)

ITI

3880

Video Art and Web Broadcasting

(3)

COM

3300

TV Studio Production

(3)

COM 4190/

ITI 4190

Organization and Corporate Video Production

(3)

Economics

15 hours

A total of 15 hours in Economics (ECO)

 

Economics/Finance

18 hours

ECO

2000

Principles of Macroeconomics

(3)

ECO

2010

Principles of Microeconomics

(3)

ACT

2210

Principles of Accounting I

(3)

ACT

2220

Principles of Accounting II

(3)

BUS

4030

Business Finance

(3)

BUS

3400

Investments

 

or

 

BUS

3500

Production and Operations Management

 

 

 

or

 

ECO

3260

Managerial Economics

(3)

Marketing

15 hours

A total of 15 hours in Marketing (MKT)

Trevecca Institute of Computer Information Technology

"Get your TICIT for Life and Leadership in the IT World"

Mission Statement

The Trevecca Institute of Computer Information Technology provides education in information technology to prepare students for careers of excellence that glorify and honor God through stewardship, leadership, and service.

Objectives

  1. Provide students a state-of-the-art information technology program with content that matches the best programs in the country.
  2. Establish and maintain a program that meets the accreditation criteria set forth by the ACM Special Interest Group for Information Technology Educators (SIGITE).
  3. Assist students to acquire skills in the four key information technology domains of software development, databases, networks, and web technologies.
  4. Provide education that is rigorous and challenging to the students and motivates them to excel.
  5. Prepare students to successfully enter the field of their choice.

Learning Outcomes

Graduates from the programs in the institute will be able to:

  1. Demonstrate knowledge of current IT languages, databases, and technologies.
  2. Solve business problems using information technologies and critical thinking.
  3. Clearly communicate business requirements and technical information.
  4. Build complex, integrated, technology-based systems in organizational/team contexts.
  5. Obtain employment in the student's chosen profession and/or be admitted to and succeed in graduate/professional programs.

Requirements

The TICIT provides a wealth of opportunities to those students serious about becoming the best in their chosen discipline. The Institute currently offers AS and BS degrees in Information Technology. Students will choose one of three concentrations as a primary domain of focus. These include Web Development, Digital Graphic Design and Multimedia, and Specialized Computing. The Specialized Computing concentration allows students to create an individualized course of study in computing technologies that fits their desired career objectives. Some possib